Elon Musk shares throwback video of entering X headquarters

The deal ultimately closed on October 28, 2022, with Musk becoming the new owner and CEO of Twitter.

Billionaire Elon Musk, the owner of X, formerly known as Twitter, shared a video of himself entering the social media platform’s headquarters to mark the second anniversary of its $44 billion acquisition. Musk captioned the video, “Let that sink in!” The throwback post comes after a tumultuous acquisition in 2022, during which Musk ousted top executives, including CEO Parag Agarwal and legal head Vijaya Gadde, as he asserted control over the company.

Following the acquisition, Musk also changed his Twitter profile and referred to himself as “Chief Twit” and his location as Twitter Headquarters.

Watch the video here:

Let it sink! https://t.co/It4dPAKSk7

– Elon Musk (@elonmusk) 27 October 2024

The acquisition began in January 2022, when Musk began purchasing Twitter shares, becoming the company’s largest shareholder with a 9.1% ownership stake by April. He then made an unsolicited offer to buy Twitter for $44 billion in April, which the board unanimously accepted on April 25, 2022. However, Musk later announced his intention to terminate the agreement in July, only to reverse course, citing concerns over spambot accounts. Proceed with more acquisitions in October.

The deal ultimately closed on October 28, 2022, with Musk becoming the new owner and CEO of Twitter. Since taking office, Musk has proposed various reforms, including introducing new features, making algorithms open-source, and promoting free speech. However, his ownership has also been surrounded by controversy, including suspending high-profile accounts and firing half of the company’s workforce.

A month after becoming the owner of Twitter, he also reinstated the handles that were banned in the wake of the January 6 insurrection at Capitol Hill in the US. Former US President Donald Trump was also included in these.